2 Aussies In Cali

“2 Aussies In Cali” is a social content series created in partnership between LA Tourism, Travel San Francisco, and Visit California. Our LA team spearheaded the project, and I was the creative lead on it—concepting then selling the winning idea to all three agencies, producing the campaign and all its social extensions. 

The series is an unexpected twist on travelogues, where the fabulous odd couple (Tara Milk Tea & Rhys Nincholson) navigate through Instagram cliches while exploring the best of LA and SF. As a husband of a seasoned improv comedian, I consider myself a secondhand improvisor. To me, it was truly a blast to collaborate with two geniuses of the craft, director Oren Kaplan and Rhys Nincholson, creating comedy gold in the Golden State.